nicole pruckermayr / elisabeth schimana, MODELLSthe perfect profile

nicole pruckermayr / elisabeth schimana

MODELLSthe perfect profile

Every time we search the Internet, we leave a trace. Search engines create profiles based on these traces, which they use to assess what kind of person we are. In their temporary LED installation on the façade of the Altes Kloster hotel, Nicole Pruckmayr and Elisabeth Schimana address how search engines on the World Wide Web have an impact on people and how users (de)form reality (albeit not always intentionally).



* temporary project